Make WhatsApp your main marketing channel
Use your WhatsApp chats to build strong customer relationships, increase loyalty and sales.
Trusted by agencies and businesses





- Official Meta Partner
- 7M+ clients since 2015
Why Chatfuel
Meta-approved tech provider
Chatfuel is an official Meta Business Partner: connect your WhatsApp Business account in a few clicks and stay within Meta's rules.
The latest official version of WhatsApp Business API
Your bots run on the official API, with no unofficial workarounds that put your number at risk.
The fastest customer support (based on customer reviews)
Our team helps with setup, message templates and flows right in the chat, so you launch faster.
Most of your customers already use WhatsApp
Use this opportunity for your business — turn WhatsApp contacts into paying customers. And make it work automatically!
Use all WhatsApp potential for your business
Be the first to use ChatGPT right in your WhatsApp chats with 7 days free trial
Start free trialMost popular WhatsApp use cases for business
Lead generation
Product recommendation
Feedback collection
Abandoned carts recovery
Personal discounts
Back-in-stock & price drop alerts
Cross-selling
- Browse all templates
Go beyond with a 100%
safe integration
Chatfuel is a Meta-approved tech provider. WhatsApp Business API’s latest version is built in directly.
Start free trialFrequently asked questions
A WhatsApp chatbot is software that uses pre-programmed rules or artificial intelligence (AI) to automate and replace human conversations on WhatsApp: send messages in real-time, 24 hours and 7 days a week.
WhatsApp bots do the same work as chatbots on other messaging channels: automate customer support, improve customer experience and customer service by responding to and sending WhatsApp messages, collecting data, and more.
First, choose a reliable platform that allows you to create a WhatsApp bot. Most have templates, guides, and other resources to help you build a chatbot. Or, you can create a conversation flow from scratch depending on your needs and customize it as you wish.
On most chatbot platforms, building a WhatsApp chatbot is free. The following expenses depend on the platform’s pricing and whether you use the free WhatsApp Business app with limitations or the WhatsApp Business API. You’ll have to connect your WhatsApp business account for the last two options and a phone number for both.
API (application programming interface) is a set of definitions and protocols for building and integrating application software. For example, you can use the API for WhatsApp chatbots to integrate your system into a chatbot service and create self-service workflows for your business.






