Personalize shopping with AI product recommendations
Your AI agent asks what each customer needs and suggests the right products from your catalog, with photos and prices, on WhatsApp, Instagram, and Messenger, 24/7.
Trusted by agencies and businesses
- Official Meta Partner
- 7M+ clients since 2015
Shoppers leave without the right product
Customers ask for advice in the chat. When nobody helps them choose, they put off the purchase or buy somewhere else.
- Too many choicesShoppers can’t tell which product fits them, so they leave.
- No one to ask after hoursQuestions sent at night and on weekends stay unread.
- The same questions every daySizes, shades, and differences explained by hand in every chat.
- Missed add-onsNobody suggests the product that goes well with the order.
What are AI product recommendations?
AI product recommendations are personal product suggestions made in a conversation. An AI agent answers customers on WhatsApp, Instagram, and Facebook Messenger, asks what they need, and suggests the right items from your catalog.
With Chatfuel, the AI agent sends product photos and prices, explains the differences between items, offers alternatives and add-ons, and shares your link when the customer is ready to buy.
How to set up AI product recommendations with Chatfuel
- ConnectConnect WhatsApp, Instagram, and Facebook Messenger to Chatfuel.
- Add your catalogAdd products with photos, prices, descriptions, and availability.
- Set the rulesTell the AI agent what to ask, which products go together, and when to share your link.
- Go liveTurn on the AI agent and review chats to improve its answers.
How your AI agent recommends products
Hi! I’m looking for a gift for my mom 💝Skincare, around $60Emily CarterInstagram · New chat
Day Cream SPF 30 · $29
Product recommendation use cases
- Tailored shoppingPicks based on what each customer asks for in the chat.
- Cross-selling and upsellingSuggest a matching product or a bigger set before checkout.
- Engagement and retentionPast chats keep the context, and broadcasts bring buyers back.
- Gift finderAsk who it’s for and the budget, then suggest the right gift.
- Shopping after hoursRecommend products at night, on weekends, and on holidays.
Manual product advice vs Chatfuel AI agent
Your team still owns the catalog and the tricky cases. The AI agent gives every shopper a fast, personal answer.
| Factor | Manual product advice | Chatfuel AI agent |
|---|---|---|
| Reply time | Minutes or hours | Seconds, 24/7 |
| Product photos | Searched and sent by hand | Sent from your catalog |
| Sold-out items | The customer leaves | A similar item suggested at once |
| Add-ons | Depends on who answers | A matching product offered in every chat |
| Busy days | Queues and missed chats | Every chat answered at once |
Learn more about product recommendations
- Set up your catalog
Add the products, prices, and descriptions the AI agent recommends.
Read more - Add product photos
Attach up to 10 photos to each product for the AI agent to send.
Read more - Photo sending settings
Send photos when a product is first mentioned or only when asked.
Read more - Shopping bots
Top shopping bots for business, with real examples.
Read more
AI product recommendations FAQ
It talks with the customer like a sales assistant. The AI agent asks what they need, picks matching items from your Chatfuel catalog, sends photos and prices, and explains why each one fits.
From your Knowledge Base. You add each product to the catalog with a name, description, price, availability, and up to 10 photos. The AI agent recommends only what’s in your catalog.
Yes. It sends the photos attached to a product when the product is first mentioned or only when the customer asks, depending on your settings.
Yes. Tell the AI agent in its instructions which products go together or which bigger set to offer, and it suggests them in the conversation.
Chat history is saved to the contact, so the AI agent keeps the context of earlier conversations. To bring customers back with new arrivals, you can send WhatsApp broadcasts to a segment.
No. You add the products customers ask about to your Chatfuel catalog. When a customer is ready to buy, the AI agent shares your product page or payment link.
WhatsApp, Instagram, Facebook Messenger, TikTok, and your website. The AI agent understands customers in many languages, and you can set the language it replies in.
You set the handoff rules, for example for custom orders or complaints. Chatfuel then assigns the chat to your team with an AI summary of the conversation and pauses automatic replies.
Help every shopper find the right product
Your AI agent recommends products in seconds, day and night.