How Redonda Inmobiliaria, a leading Mexican real estate agency, boosted leads by 304% with AI automation
Discover how this real estate agency revolutionized client engagement with AI automation and tripled its lead volume.
Success story
increase in lead volume after integration
304%
improvement in purchase conversion rate
300%
growth in customer response rate
500%
clients generated annually after automation
6,500
COMPANY
Redonda Inmobiliaria is a real estate agency in Mexico with over 40 years of experience. Headquartered in Cuautitlán Izcalli, State of Mexico, the company also operates branches in Querétaro and Zona Esmeralda — allowing them to serve more than 50 municipalities across the country.
INDUSTRY
Real Estate
LOCATION
Mexico
Challenge
As Redonda Inmobiliaria expanded its online presence, the volume of incoming messages grew rapidly — and so did the pressure to respond quickly and effectively.
The team needed a solution that could respond instantly while maintaining a human, personalized tone — something their manual workflow couldn’t deliver.
Before using Chatfuel, we relied on a team of people to reply manually. But responses were often slow or inconsistent, which meant hot leads would go cold.
— Alexis Ordoñez Rojas, Marketing Assistant Manager, Redonda Inmobiliaria
The goal
The company set out to find a tool that could:
- Respond instantly and with a natural, conversational tone;
- Qualify leads automatically and pass them to real estate agents;
- Collect user data seamlessly;
- Provide 24/7 coverage across platforms.
The solution
Redonda Inmobiliaria implemented Chatfuel with GPT and AI-powered blocks to fully automate the customer experience. They built advanced flows that included:
- Conditional logic and custom attributes for personalization;
- Google Sheets integration to organize and transfer lead data;
- Delays to simulate human-like typing;
- Fuely AI and Chat-GPT blocks for natural language conversations.
Although the initial flow design was challenging, Redonda Inmobiliaria managed to implement it:
It was a challenge to translate our internal sales logic into a working chatbot flow. But thanks to Chatfuel’s WhatsApp support and tutorials, we were able to build and refine everything successfully.
— Alexis Ordoñez Rojas, Marketing Assistant Manager, Redonda Inmobiliaria
The results
Since integrating Chatfuel in September 2024, Redonda Inmobiliaria has seen dramatic improvements:
- Leads increased by 304% — from 2,400 (pre-Chatfuel) to 6,500
- Response time dropped from 1 hour to 15 seconds
- Conversion rates improved by 300%
- Response engagement grew by 500%
When people receive quick and human-like answers, they’re much more likely to move forward. Chatfuel’s AI has been a game-changer in our sales process.
— Alexis Ordoñez Rojas, Marketing Assistant Manager, Redonda Inmobiliaria
From 1-hour replies to instant deals
'It was a rewarding experience despite the complexity. I learned a lot about how to work with powerful tools like Chatfuel. I definitely recommend Chatfuel — especially for other real estate businesses. It’s essential to have a system that can engage leads quickly and effectively, 24/7.'
— Alexis Ordoñez Rojas, Marketing Assistant Manager, Redonda Inmobiliaria
Chatfuel is committed to helping you unlock the full potential of automation on Facebook, Instagram, WhatsApp, and websites. That's why we developed Fuely AI powered by ChatGPT.
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Fuely AI will help you save time and focus on the things that need your attention most while it communicates with your customers 24/7.
Start using Fuely AI today, no technical knowledge or previous experience required. It's designed to be user-friendly and accessible for all.
Hire Fuely AI by Chatfuel to answer FAQs, learn your target audience better, improve your ads, and more.
Fuely AI will help you save time and focus on the things that need your attention most while it communicates with your customers 24/7.
Start using Fuely AI today, no technical knowledge or previous experience required. It's designed to be user-friendly and accessible for all.
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