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Behind the digital products and services you rely on daily, there are people who gathered together to work toward the same goal. And there's someone special who turns this diverse bunch, often scattered across the globe, into a cohesive team.

In today's interview, we spotlight Tatyana, our HR director. Tatyana shares her perspective on her role at Chatfuel, what defines a "successful team," and how she maintains energy for life and relationships outside her demanding position.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/IMG_0431_e647239a7b/IMG_0431_e647239a7b.jpg" alt="IMG_0431.jpg" width="774" height="1208" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_IMG_0431_e647239a7b/lg_IMG_0431_e647239a7b.jpg 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_IMG_0431_e647239a7b/md_IMG_0431_e647239a7b.jpg 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_IMG_0431_e647239a7b/sm_IMG_0431_e647239a7b.jpg 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_IMG_0431_e647239a7b/xl_IMG_0431_e647239a7b.jpg 774w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_IMG_0431_e647239a7b/xs_IMG_0431_e647239a7b.jpg 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_IMG_0431_e647239a7b/lg_IMG_0431_e647239a7b.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_IMG_0431_e647239a7b/md_IMG_0431_e647239a7b.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_IMG_0431_e647239a7b/sm_IMG_0431_e647239a7b.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_IMG_0431_e647239a7b/xl_IMG_0431_e647239a7b.webp 774w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_IMG_0431_e647239a7b/xs_IMG_0431_e647239a7b.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_IMG_0431_e647239a7b/original_IMG_0431_e647239a7b.jpg 774w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_IMG_0431_e647239a7b/thumbnail_IMG_0431_e647239a7b.jpg 100w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_IMG_0431_e647239a7b/original_IMG_0431_e647239a7b.webp 774w, https://storage.googleapis.com/chatfuel-cms-staging/pic/IMG_0431_e647239a7b/IMG_0431_e647239a7b.jpg 774w">

### 1\. What do you see as your primary mission as HR Director, and how do you measure success in your position?

As an HR Director, my primary mission is to foster an environment where employees can thrive while feeling at ease. I aim to ensure each team member feels valued, motivated, and engaged in our company's processes. I gauge my success through employee satisfaction and our company's ability to achieve its goals through coordinated teamwork. Ultimately, I feel most successful when colleagues approach me with genuine gratitude for the support and effective collaboration we've shared.

### 2\. Working with people can be challenging. What drew you to this career? What aspects of it do you find most rewarding? What core values shaped your professional path?

Working with people can be challenging, but that's exactly what makes my job so fascinating and meaningful. I'm drawn to the opportunity to impact lives, foster growth, and help others achieve their goals. Each day brings new interactions, complex problem-solving, and the satisfaction of seeing how my efforts contribute to the growth of both my colleagues and the company. It's truly inspiring.

The core principles I've always prioritized are respect, empathy, and honesty. I believe that support and trust are essential elements in working with people.

### 3\. Do you think it's necessary to artificially foster team spirit and employee motivation, or do these develop naturally in a strong team? Can motivation, loyalty, and team spirit be created from scratch, or are they primarily a response to the company's atmosphere?

Maintaining team spirit and employee motivation is crucial. Even in a well-assembled team, tensions or problems can arise, and without timely support and attention, these issues may escalate into more serious difficulties. Motivation and team spirit stem not only from careful selection of team members but also from the atmosphere cultivated within the company. Therefore, it's essential to continuously work on strengthening these aspects.

While motivation or loyalty can't be artificially imposed, they can be nurtured. These qualities develop organically in response to the company's atmosphere, interactions with colleagues, and management style. The company's atmosphere and culture, however, can and should be consciously shaped. By creating the right conditions, we foster an environment where motivation and loyalty naturally emerge and thrive.

### 4\. What defines a successful team for you, and how does the HR department foster such a team at Chatfuel?

For me, a successful team is a group of individuals who collaborate effectively, cohesively, and enthusiastically. They not only achieve their goals but do so with enjoyment and mutual respect. At Chatfuel, our HR team fosters such an environment through transparency, consistent feedback, encouragement of initiatives, and active involvement in shaping our corporate culture.

### 5\. How do you maintain work-life balance?

For me, work-life balance is a conscious approach to time management. When working remotely, it's easy to blur the lines between professional and personal hours, but I strive to maintain clear boundaries between these areas. A key element in preserving this balance is sports. Regular workouts help me relieve stress and sustain my energy levels.

### 6\. What it takes for a candidate to be a perfect fit for Chatfuel? Any advice for newcomers?

The ideal candidates for Chatfuel are driven and energetic individuals. We appreciate those who tackle tasks with enthusiasm and aren't hesitant to suggest fresh ideas. It's crucial that they communicate effectively with the team and contribute to a friendly, productive atmosphere.

**Advice for newcomers:** Show initiative and energy from day one. Your drive and desire to move forward will not only help you stand out but also make you a valuable member of our team. Be ready to learn, grow, and confidently present your ideas—this is exactly what we value at Chatfuel.

That's a wrap on our chat with Tatyana, but we have more interviews lined up with other members of the Chatfuel team, each ready to share their unique insights and experiences. Stay tuned for the next episode of our interview series!

In our interview series, we introduce you to the people behind Chatfuel who make things happen. Behind the digital products and services you rely on daily,.

Meet Chatfuel: Tatyana, Our HR Director

Starting a new job is exciting. But it can be a bit stressful, too.

At Chatfuel, we've developed an inclusive and friendly onboarding process to ensure our new teammates feel welcome from day one, quickly get up to speed, and build connections with colleagues. Here's how we do it at Chatfuel.

### Step 1: Welcome document

On the first day, we send a special welcome document to the new hire to give them a strong head start. It includes initial feedback from hiring managers, introduces the team, and provides an overview of our processes and tools.

### Step 2: Product onboarding

Newcomers undergo product onboarding, which involves creating their chatbot from start to finish. This helps them understand the product deeply and experience its benefits firsthand.

### Step 3: Regular check-ins

We regularly meet with new hires one-on-one to see how they feel and support them if needed.

### Step 4: Daily and weekly meetings

New employees join their team's daily stand-ups and general meetings in the first few days. During their first week, we introduce them to our company-wide demo meeting and warmly welcome them.

This simple approach helps us to integrate newcomers efficiently, making them feel valued and part of our company culture from day one.

## First-person stories: what our newcomers say about their onboarding and adaptation experience

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/02_419fa3bc2f/02_419fa3bc2f.png" alt="02.png" width="636" height="201" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_02_419fa3bc2f/lg_02_419fa3bc2f.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_02_419fa3bc2f/md_02_419fa3bc2f.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_02_419fa3bc2f/sm_02_419fa3bc2f.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_02_419fa3bc2f/xl_02_419fa3bc2f.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_02_419fa3bc2f/xs_02_419fa3bc2f.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_02_419fa3bc2f/lg_02_419fa3bc2f.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_02_419fa3bc2f/md_02_419fa3bc2f.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_02_419fa3bc2f/sm_02_419fa3bc2f.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_02_419fa3bc2f/xl_02_419fa3bc2f.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_02_419fa3bc2f/xs_02_419fa3bc2f.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_02_419fa3bc2f/original_02_419fa3bc2f.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_02_419fa3bc2f/thumbnail_02_419fa3bc2f.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_02_419fa3bc2f/original_02_419fa3bc2f.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/02_419fa3bc2f/02_419fa3bc2f.png 636w">

When I joined the team, I was warmly welcomed. In the first month, we had two meetings. The first was an introduction where I got to know everyone on the Support team. The second meeting was a "party meeting," which was fun because we played Kahoot and learned more about each other.

My adaptation process was quite fast and adaptable. Chatfuel's comprehensive work structure for each area of the business, particularly for support, is perfectly designed to guide you in completing your tasks accurately.  The tools available are easily understood, and communication was key in adapting quickly. My teammates were always willing to help me, making the adaptation process great and much easier.

Initially, I felt a bit shy, but everyone felt the same when starting in a new place. However, my teammates were the best you could ask for—not only because they were so helpful but also because of their personalities.

The product onboarding was indeed a bit challenging at first. My first attempt at using the chatbot was less than ideal; I struggled to understand how to create a simple one. But thankfully, we have a robust onboarding process that covers the basics of Chatfuel and customer support. I spent a lot of time reading in the first weeks, and after about a month, I started to grasp everything about Chatfuel bots.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/01_1cb3b6ee07/01_1cb3b6ee07.png" alt="01.png" width="636" height="201" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_01_1cb3b6ee07/lg_01_1cb3b6ee07.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_01_1cb3b6ee07/md_01_1cb3b6ee07.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_01_1cb3b6ee07/sm_01_1cb3b6ee07.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_01_1cb3b6ee07/xl_01_1cb3b6ee07.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_01_1cb3b6ee07/xs_01_1cb3b6ee07.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_01_1cb3b6ee07/lg_01_1cb3b6ee07.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_01_1cb3b6ee07/md_01_1cb3b6ee07.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_01_1cb3b6ee07/sm_01_1cb3b6ee07.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_01_1cb3b6ee07/xl_01_1cb3b6ee07.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_01_1cb3b6ee07/xs_01_1cb3b6ee07.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_01_1cb3b6ee07/original_01_1cb3b6ee07.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_01_1cb3b6ee07/thumbnail_01_1cb3b6ee07.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_01_1cb3b6ee07/original_01_1cb3b6ee07.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/01_1cb3b6ee07/01_1cb3b6ee07.png 636w">

When I joined the team at Chatfuel, I felt welcome right away. Everyone was friendly, making my start easy and nice. I love my team; they are kind and always ready to help.

I began by learning how everything worked, reading the knowledge base, and shadowing my coworkers to better understand everything. The product onboarding was a bit overwhelming due to the amount of information. But with practice, it got easier, and I eventually got the hang of it.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/04_f1821ad326/04_f1821ad326.png" alt="04.png" width="636" height="201" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_04_f1821ad326/lg_04_f1821ad326.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_04_f1821ad326/md_04_f1821ad326.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_04_f1821ad326/sm_04_f1821ad326.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_04_f1821ad326/xl_04_f1821ad326.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_04_f1821ad326/xs_04_f1821ad326.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_04_f1821ad326/lg_04_f1821ad326.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_04_f1821ad326/md_04_f1821ad326.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_04_f1821ad326/sm_04_f1821ad326.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_04_f1821ad326/xl_04_f1821ad326.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_04_f1821ad326/xs_04_f1821ad326.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_04_f1821ad326/original_04_f1821ad326.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_04_f1821ad326/thumbnail_04_f1821ad326.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_04_f1821ad326/original_04_f1821ad326.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/04_f1821ad326/04_f1821ad326.png 636w">

When I started working, what really stood out was that work was finally interesting; only my first job felt like that. The team welcomed me warmly, making sure I got to know everyone. Overall, people were quite sociable, which made the transition smoother.

My adaptation process was pretty easy. There was plenty of documentation and code to refer to, which helped a lot. It was great to talk with Fedor, the Chatfuel CEO, and my team, especially Igor and Nick, were very helpful. Honestly, I felt comfortable and part of the team right away.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/03_eb9f5a7100/03_eb9f5a7100.png" alt="03.png" width="636" height="201" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_03_eb9f5a7100/lg_03_eb9f5a7100.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_03_eb9f5a7100/md_03_eb9f5a7100.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_03_eb9f5a7100/sm_03_eb9f5a7100.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_03_eb9f5a7100/xl_03_eb9f5a7100.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_03_eb9f5a7100/xs_03_eb9f5a7100.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_03_eb9f5a7100/lg_03_eb9f5a7100.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_03_eb9f5a7100/md_03_eb9f5a7100.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_03_eb9f5a7100/sm_03_eb9f5a7100.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_03_eb9f5a7100/xl_03_eb9f5a7100.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_03_eb9f5a7100/xs_03_eb9f5a7100.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_03_eb9f5a7100/original_03_eb9f5a7100.png 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_03_eb9f5a7100/thumbnail_03_eb9f5a7100.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_03_eb9f5a7100/original_03_eb9f5a7100.webp 636w, https://storage.googleapis.com/chatfuel-cms-staging/pic/03_eb9f5a7100/03_eb9f5a7100.png 636w">

My first most vivid memory of starting work at Chatfuel is when I was added to the kudos channel in Slack. It's a place where everyone can shout and praise colleagues for a job well done. I was amazed to be in a place where people give public praise. It makes everyone feel seen and appreciated, which is very inspiring.

Of course, I was nervous about getting along with my teammates because I was joining a team that had been working without me for a while. Some time was spent getting to know each other, but I fit in pretty fast. Thanks to my awesome, friendly, and thoughtful colleagues, it was a smooth process.

## Wrapping up

So here are the key ingredients for successful newcomer adaptation: provide essential information, ensure hands-on experience with the product, and conduct regular check-ins to help new teammates get off to a great start. Our team members' stories prove this approach works. By fostering a welcoming atmosphere and teamwork, we're making Chatfuel a place where everyone can open up and make an impact.

In our HR posts series, we welcome you to explore our internal culture and the values that drive our team at Chatfuel. Starting a new job is exciting.

4 Steps to Integrate Newcomers: Firsthand Stories

At Chatfuel, we pride ourselves on fostering a work environment that not only ensures productivity but also promotes a healthy work-life balance. One of the ways we achieve this is through our flexible working hours policy. Here's a closer look at how this policy works and why it benefits our amazing team.

### 1\. Global team, different time zones

Our team members are scattered across the globe, from Brazil and California to Georgia and Thailand. The time zone differences can be vast, and we understand that a one-size-fits-all approach to working hours simply wouldn't work for us. By embracing flexible working hours, we allow our employees to work when it suits them best, accommodating their local time zones and personal schedules.

### 2\. Choose your own start and end times

In our company, we don't have a set start or end time for the workday. Each team member is free to choose their own working hours. The key is to ensure that there's always a convenient time for team meetings. This flexibility means that whether you're an early bird or a night owl, you can work during the hours when you're most productive.

### 3\. Focus on team collaboration

While everyone can start their workday at a time that suits them, it's crucial to maintain the ability to find a common time for team meetings. We're not micromanaging every detail of our employees' workdays; instead, we build our working relationships on trust. This approach allows us to come together when needed and collaborate effectively without the constraints of rigid schedules.

### 4\. Valuing independence and responsibility

We place a high value on the independence and responsibility of our employees when it comes to planning their work schedules. By trusting our team members to manage their time, we empower them to take ownership of their tasks and deliver excellent results. This trust-based system not only enhances productivity but also boosts morale and job satisfaction.

### 5\. The benefits of flexible working hours

Research has shown that flexible working hours help employees remain more productive and maintain a high level of work-life balance. According to a study by Shagvaliyeva and Yazdanifard (*"Impact of flexible working hours on work-life balance."*, *American Journal of Industrial and Business Management 2014),* flexible working hours can significantly improve an employee's ability to balance their professional and personal lives. At Chatfuel, we've seen these benefits firsthand. Our team members report higher productivity levels, reduced stress, and a better overall quality of life.

## Wrapping up

In conclusion, our flexible working hours policy is more than just a perk; it's a crucial part of our company culture. By allowing our team to work when they're at their best, we create an environment where everyone can thrive. We're committed to supporting our employees in achieving a harmonious work-life balance, and flexible working hours are a big part of that commitment.

In our HR posts series, we welcome you to explore our internal culture and the values that drive our team at Chatfuel. At Chatfuel, we pride ourselves on.

How We Balance Productivity and Team Well-Being

On May 9, 2024, Meta stopped supporting the Chat plugin. We at Chatfuel knew how much you relied on this tool, so we set to work to create a worthy alternative for you.

With our new chat widget, you can seamlessly embed an interactive chat window directly onto your website, enhancing visitor engagement and driving more conversions through instant communication.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/chat_widget_1_9e707105a0/chat_widget_1_9e707105a0.png" alt="chat widget (1).png" width="1932" height="804" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_chat_widget_1_9e707105a0/lg_chat_widget_1_9e707105a0.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_chat_widget_1_9e707105a0/md_chat_widget_1_9e707105a0.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_chat_widget_1_9e707105a0/sm_chat_widget_1_9e707105a0.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_chat_widget_1_9e707105a0/xl_chat_widget_1_9e707105a0.png 1932w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_chat_widget_1_9e707105a0/xs_chat_widget_1_9e707105a0.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_chat_widget_1_9e707105a0/lg_chat_widget_1_9e707105a0.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_chat_widget_1_9e707105a0/md_chat_widget_1_9e707105a0.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_chat_widget_1_9e707105a0/sm_chat_widget_1_9e707105a0.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_chat_widget_1_9e707105a0/xl_chat_widget_1_9e707105a0.webp 1932w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_chat_widget_1_9e707105a0/xs_chat_widget_1_9e707105a0.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_chat_widget_1_9e707105a0/original_chat_widget_1_9e707105a0.png 1932w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_chat_widget_1_9e707105a0/thumbnail_chat_widget_1_9e707105a0.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_chat_widget_1_9e707105a0/original_chat_widget_1_9e707105a0.webp 1932w, https://storage.googleapis.com/chatfuel-cms-staging/pic/chat_widget_1_9e707105a0/chat_widget_1_9e707105a0.png 1932w">

## Key features

The chat widget comes with all the features you know and love:

-   **Content blocks**: display text and images

-   **Interactive buttons**: add buttons visitors can click

-   **Saving customer answers, setting attributes:** don’t miss messages from website visitors

-   **Redirects to other flows:** route visitors to where they need to go

-   **Live chat**: switch to a human operator

-   **Guest mode**: no need to log in, any website visitor can message you

-   **Fuely AI**: an AI assistant from Chatfuel that gives personalized responses, sorts through leads, answers visitors’ questions, and books appointments


## Getting started with the chat widget

You can access the widget [here](https://panel.chatfuel.com/).

First, create a new flow. Then, right-click on the canvas to bring up the menu and choose Entry points. And here it is!

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/access_widget_d92d5836f1/access_widget_d92d5836f1.png" alt="access widget.png" width="1288" height="510" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_access_widget_d92d5836f1/lg_access_widget_d92d5836f1.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_access_widget_d92d5836f1/md_access_widget_d92d5836f1.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_access_widget_d92d5836f1/sm_access_widget_d92d5836f1.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_access_widget_d92d5836f1/xl_access_widget_d92d5836f1.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_access_widget_d92d5836f1/xs_access_widget_d92d5836f1.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_access_widget_d92d5836f1/lg_access_widget_d92d5836f1.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_access_widget_d92d5836f1/md_access_widget_d92d5836f1.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_access_widget_d92d5836f1/sm_access_widget_d92d5836f1.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_access_widget_d92d5836f1/xl_access_widget_d92d5836f1.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_access_widget_d92d5836f1/xs_access_widget_d92d5836f1.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_access_widget_d92d5836f1/original_access_widget_d92d5836f1.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_access_widget_d92d5836f1/thumbnail_access_widget_d92d5836f1.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_access_widget_d92d5836f1/original_access_widget_d92d5836f1.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/access_widget_d92d5836f1/access_widget_d92d5836f1.png 1288w">

Visit our [help center](https://docs.chatfuel.com/en/collections/9436869-chat-widget) for step-by-step instructions on setting up the widget and adding it to your website.

Much-requested feature announcement: a new chat widget is now available. On May 9, 2024, Meta stopped supporting the Chat plugin.

Product update: new chat widget

At Chatfuel, we believe that the best customer success specialists are those who used to roll up their sleeves, be in the trenches, listen to concerns, and navigate challenges—like folks from support departments. That’s the story behind Manuel, our customer success specialist, who has recently transitioned to his new position from our stellar support team.

In this interview, Manuel discusses his experience switching to a new role, what fosters his professional growth, and how he replenishes resources to maintain performance in his demanding role.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/Manuel_0dfc1fcdfe/Manuel_0dfc1fcdfe.png" alt="Manuel.png" width="2587" height="3098" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_Manuel_0dfc1fcdfe/lg_Manuel_0dfc1fcdfe.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_Manuel_0dfc1fcdfe/md_Manuel_0dfc1fcdfe.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_Manuel_0dfc1fcdfe/sm_Manuel_0dfc1fcdfe.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_Manuel_0dfc1fcdfe/xl_Manuel_0dfc1fcdfe.png 2587w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_Manuel_0dfc1fcdfe/xs_Manuel_0dfc1fcdfe.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_Manuel_0dfc1fcdfe/lg_Manuel_0dfc1fcdfe.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_Manuel_0dfc1fcdfe/md_Manuel_0dfc1fcdfe.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_Manuel_0dfc1fcdfe/sm_Manuel_0dfc1fcdfe.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_Manuel_0dfc1fcdfe/xl_Manuel_0dfc1fcdfe.webp 2587w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_Manuel_0dfc1fcdfe/xs_Manuel_0dfc1fcdfe.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_Manuel_0dfc1fcdfe/original_Manuel_0dfc1fcdfe.png 2587w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_Manuel_0dfc1fcdfe/thumbnail_Manuel_0dfc1fcdfe.png 130w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_Manuel_0dfc1fcdfe/original_Manuel_0dfc1fcdfe.webp 2587w, https://storage.googleapis.com/chatfuel-cms-staging/pic/Manuel_0dfc1fcdfe/Manuel_0dfc1fcdfe.png 2587w">

### 1\. Could you share your journey at Chatfuel and how you ended up transitioning from a Customer Support Specialist to a Customer Success Specialist role?

It has been a rewarding experience. Starting as a Customer Support Specialist allowed me to deeply understand our product, customers' needs, and expectations. This knowledge, combined with my passion for ensuring customer success, opened a door for me to switch to the Customer Success Specialist role. The transition felt smooth due to some previous tasks I was assigned before starting in the new role and also due to the great guidance from my teammates.

### 2\. What key skills and knowledge do you consider most important for success in your new position?

Strong communication skills, empathy, problem-solving abilities, a deep understanding of our product, and the ability to build and maintain strong relationships with customers are all crucial. Specifically, good analytical skills are needed to understand the customer’s goals and challenges.

### 3\. What features make Chatfuel a great product for a customer success specialist to work with?

Chatfuel's user-friendly interface, robust features for creating chatbots, our star product Fuely AI, which makes it easy to build a ChatGPT integration for your business without any technical knowledge, and excellent customer support make it an ideal product for a Customer Success Specialist to work with. The platform's versatility and ease of use greatly benefit both customers and the team.

### 4\. What principles guide your interactions with team members and users?

My interaction principles involve open communication, active listening, empathy, and a customer-centric approach. I believe in fostering a collaborative environment where feedback is valued, and relationships are built on trust and respect.

### 5\. How do you sustain your professional growth? What resources do you use to learn about new trends and methods in the industry?

I regularly watch industry-related videos, read relevant blogs and articles, and follow business influencers on social media. This helps me stay updated on new trends and best practices.

### 6\. How do you replenish and maintain resources within a demanding schedule, including hobbies and passions? Is there a specific approach or strategy you find particularly effective in managing your energy and achieving a work-life balance?

Prioritizing tasks, setting boundaries, and allocating specific time for both work and personal activities work well for me. Also, running and spending time with loved ones contribute to my overall well-being and work-life balance.

### 7\. How do you perceive the alignment of corporate values with your day-to-day work?

I think it's crucial to weave our corporate values into our everyday work, as it creates a harmonious and upbeat atmosphere. By living out these values in every interaction and decision I make, I'm doing my part to foster a culture that's rooted in honesty, collaboration, and a strong focus on our customers.

### 8\. What specifically about our company inspires or appeals to you the most?

What inspires me most about our company is its commitment to innovation. The collaborative work environment, focus on continuous improvement, and the opportunity to make a meaningful impact on our user’s businesses excite me about being part of the team.

### 9\. What advice would you give to new employees for successful integration into the corporate environment?

Here's a friendly piece of advice from my own experience: don't shy away from seeking feedback, be eager to learn from your colleagues, and make it a point to connect with different teams. Foster relationships, be curious, and ask lots of questions. Embracing the company culture is key - it will guide you in understanding your role and help you fit right in.

That's a wrap on our chat with Manuel, but we have more interviews lined up with other members of the Chatfuel team, each ready to share their unique insights and experiences. Stay tuned for the next episode of our interview series!

In our interview series, we introduce you to the people behind Chatfuel who make things happen. At Chatfuel, we believe that the best customer success.

Meet Chatfuel: Manuel, Customer Success Lead

We’re excited to announce the launch of Fuely AI, an autonomous and flexible AI agent from Chatfuel built on OpenAI’s models.

From first inquiry to post-purchase updates, Fuely AI streamlines and enhances each stage of your customer and prospect journeys, ultimately helping to scale your business and grow sales.

## What is Fuely AI?

Fuely AI is an AI model created by Chatfuel. It's based on OpenAI's models and is enhanced with real-world insights from messages we process and our expertise in marketing and sales.

Fuely AI has a range of skills that can be used in various combinations. Additionally, it integrates with multiple platforms such as Stripe, Shopify, Zapier, Calendly, Google Sheets, and more.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/fuely_ai_news_gif_81fa306933/fuely_ai_news_gif_81fa306933.gif" alt="fuely ai news gif .gif" width="2944" height="880" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_fuely_ai_news_gif_81fa306933/thumbnail_fuely_ai_news_gif_81fa306933.gif 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/fuely_ai_news_gif_81fa306933/fuely_ai_news_gif_81fa306933.gif 2944w">

### Truly autonomous AI agent

Ordinary AI agents aren't flexible as they strictly follow set patterns. When the conversation deviates from the established script, they can’t adapt due to a lack of conditional features.

Fuely AI features a Connectors tab where you can set rules or conditions for the agent’s actions. For example, you could establish a rule like "user is angry" and direct Fuely AI to connect these users to a live chat. Now, if the agent identifies that the user is about to blow up, it will automatically redirect them to talk with a real person.

Connectors allow Fuely AI to cover a wider range of scenarios, enhancing its efficiency and providing an optimal experience for your customers and prospects. Learn more about setting up Connectors [here](https://docs.chatfuel.com/en/articles/9173087-how-to-configure-your-ai-agent).

## What can Fuely AI do for you?

As mentioned, Fuely AI has various skills. You can use one or mix and match a few in different combinations—you name it. Let’s have a look at what exactly Fuely AI can do for you.

### Appointments booking

One of Fuely AI's skills is facilitating easy and convenient appointment booking through messaging platforms. It provides personalized options and effective scheduling for your consultations.

### Customer support

Empowered with the customer support skill, Fuely AI can serve as a first-line support agent. It can answer frequently asked questions and redirect inquiries to different teams, such as sales and marketing.

### Classification of incoming inquiries

Another skill allows Fuely AI to categorize client inquiries based on topic or interest, directing them to the relevant automated service.

### Leads qualification

Fuely AI can also efficiently qualify leads based on predetermined criteria and forward them to your sales team.

### Sales

Additionally, Fuely AI, our [AI sales tool](https://chatfuel.com/blog/ai-sales-tools/), can act as a sales agent, recommending products to your customers and assisting with order placement..

### Custom skill

Lastly, a custom skill for Fuely AI can be developed using the ChatGPT API. This allows for the creation of prompts and receipt of responses from ChatGPT. Furthermore, you can add up to five AI Connectors for your custom skill to enable Fuely AI to act depending on specific conditions.

## How to set up Fuely AI?

You can find Fuely AI in the Flows tab. Open the [dashboard](https://dashboard.chatfuel.com/sign-up?utm_medium=chatfuel&utm_source=news&utm_campaign=meet-fuely-ai), go to Flows, right-click anywhere on the canvas to bring up the menu, and choose Fuely AI.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/Fuely_AI_in_the_dashboard_49a4c50fcc/Fuely_AI_in_the_dashboard_49a4c50fcc.png" alt="Fuely AI in the dashboard.png" width="1288" height="612" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_Fuely_AI_in_the_dashboard_49a4c50fcc/lg_Fuely_AI_in_the_dashboard_49a4c50fcc.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_Fuely_AI_in_the_dashboard_49a4c50fcc/md_Fuely_AI_in_the_dashboard_49a4c50fcc.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_Fuely_AI_in_the_dashboard_49a4c50fcc/sm_Fuely_AI_in_the_dashboard_49a4c50fcc.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_Fuely_AI_in_the_dashboard_49a4c50fcc/xl_Fuely_AI_in_the_dashboard_49a4c50fcc.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_Fuely_AI_in_the_dashboard_49a4c50fcc/xs_Fuely_AI_in_the_dashboard_49a4c50fcc.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_Fuely_AI_in_the_dashboard_49a4c50fcc/lg_Fuely_AI_in_the_dashboard_49a4c50fcc.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_Fuely_AI_in_the_dashboard_49a4c50fcc/md_Fuely_AI_in_the_dashboard_49a4c50fcc.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_Fuely_AI_in_the_dashboard_49a4c50fcc/sm_Fuely_AI_in_the_dashboard_49a4c50fcc.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_Fuely_AI_in_the_dashboard_49a4c50fcc/xl_Fuely_AI_in_the_dashboard_49a4c50fcc.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_Fuely_AI_in_the_dashboard_49a4c50fcc/xs_Fuely_AI_in_the_dashboard_49a4c50fcc.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_Fuely_AI_in_the_dashboard_49a4c50fcc/original_Fuely_AI_in_the_dashboard_49a4c50fcc.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_Fuely_AI_in_the_dashboard_49a4c50fcc/thumbnail_Fuely_AI_in_the_dashboard_49a4c50fcc.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_Fuely_AI_in_the_dashboard_49a4c50fcc/original_Fuely_AI_in_the_dashboard_49a4c50fcc.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/Fuely_AI_in_the_dashboard_49a4c50fcc/Fuely_AI_in_the_dashboard_49a4c50fcc.png 1288w">

Edit your welcome message in the Starting block and add details about your business that vary depending on the use case.

Test the flow to make sure everything works as expected and activate Fuely AI by moving the toggle. That’s it!

To help you get started with Fuely AI quickly, we’ve prepared several templates for various use cases—appointment booking, lead qualification, and others. Copy the template, save it to your Chatfuel account, fill in the required details, and you’re good to go. You can find all templates with a step-by-step guides on setting up Fuely AI [here.](https://docs.chatfuel.com/en/collections/9328692-fuely-ai)

Don’t have a Chatfuel account yet? [Sign up for a free 7-day trial](https://dashboard.chatfuel.com/sign-up?utm_medium=chatfuel&utm_source=news&utm_campaign=meet-fuely-ai) to meet Fuely AI and see how it can help your business grow.

Fuely AI, an AI agent with various skills from Chatfuel, is now available to everyone. We’re excited to announce the launch of Fuely AI, an autonomous and.

Meet Fuely AI, your all-in-one AI agent by Chatfuel

Not all leads from Instagram ads will become customers. Nevertheless, it's important to promptly process all inquiries and qualify leads. Any delay could result in lower conversion rates and lost opportunities.

You can use Fuely AI to automate ad lead qualification, boosting conversion rates by promptly and accurately handling incoming inquiries. Besides qualifying leads, it’ll also help you address the following challenges:

- connecting with new prospects

- high bounce rate

- long wait times

- lack of personalizing offers and deals

By automating lead qualification from ads on Instagram with Fuely AI you:

- **increase conversion rates** due to optimized budget allocation and prompt automated engagement with leads;

- **save time** for core business activities while Fuely AI manages and optimizes campaign details;

- **eliminate human errors** with Fuely AI automating tasks previously done manually, ensuring smoother and more accurate advertising campaigns;

- **make informed adjustments to your ad strategy** due to enhanced reporting, resulting in more efficient and successful campaigns.

With our step-by-step guide and a ready-made template, you can have Fuely AI up and running in under 10 minutes.

## Automate lead qualification from ads in 2 steps and 10 minutes

### Step 1. Connect your Instagram account to Chatfuel

**Preparation:**

- Before connecting your Instagram [Business](https://help.instagram.com/502981923235522) account to Chatfuel, [link it](https://www.facebook.com/business/help/898752960195806) to a Facebook Page for which you have admin rights.

- Enable access to messages in your [Instagram Business account Settings](https://business.instagram.com/) > **Privacy** > **Messages**.

Go to the [Home](https://dashboard.chatfuel.com/sign-up?utm_medium=trigger&utm_source=onboarding_article_15) tab and click **Connect** under the **Instagram account** section.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png" alt="Connect your Instagram account to Chatfuel.png" width="1288" height="296" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/lg_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/md_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/sm_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/xl_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/xs_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/lg_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/md_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/sm_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/xl_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/xs_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/original_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/thumbnail_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/original_Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/Connect_your_Instagram_account_to_Chatfuel_20a7c488f1/Connect_your_Instagram_account_to_Chatfuel_20a7c488f1.png 1288w">

You need to click **Activate ** first if you don't see **Connect Instagram** button in your **Home** tab.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/click_Activate_first_f6c231f66c/click_Activate_first_f6c231f66c.png" alt="click Activate first.png" width="1288" height="234" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_click_Activate_first_f6c231f66c/lg_click_Activate_first_f6c231f66c.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_click_Activate_first_f6c231f66c/md_click_Activate_first_f6c231f66c.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_click_Activate_first_f6c231f66c/sm_click_Activate_first_f6c231f66c.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_click_Activate_first_f6c231f66c/xl_click_Activate_first_f6c231f66c.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_click_Activate_first_f6c231f66c/xs_click_Activate_first_f6c231f66c.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_click_Activate_first_f6c231f66c/lg_click_Activate_first_f6c231f66c.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_click_Activate_first_f6c231f66c/md_click_Activate_first_f6c231f66c.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_click_Activate_first_f6c231f66c/sm_click_Activate_first_f6c231f66c.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_click_Activate_first_f6c231f66c/xl_click_Activate_first_f6c231f66c.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_click_Activate_first_f6c231f66c/xs_click_Activate_first_f6c231f66c.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_click_Activate_first_f6c231f66c/original_click_Activate_first_f6c231f66c.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_click_Activate_first_f6c231f66c/thumbnail_click_Activate_first_f6c231f66c.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_click_Activate_first_f6c231f66c/original_click_Activate_first_f6c231f66c.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/click_Activate_first_f6c231f66c/click_Activate_first_f6c231f66c.png 1288w">

### Step 2. Copy the template and set up Fuely AI

Open the [**template**](https://chatfuel.com/share/?flow=660282f26093f15d37ee5142?utm_medium=trigger&utm_source=onboarding_article&utm_campaign=template_15) and save it to Chatfuel.

<img src="https://storage.googleapis.com/chatfuel-cms-staging/pic/uc_15_en_8aa123ec6b/uc_15_en_8aa123ec6b.png" alt="uc 15 en.png" width="1288" height="494" srcset="https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_uc_15_en_8aa123ec6b/lg_uc_15_en_8aa123ec6b.png 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_uc_15_en_8aa123ec6b/md_uc_15_en_8aa123ec6b.png 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_uc_15_en_8aa123ec6b/sm_uc_15_en_8aa123ec6b.png 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_uc_15_en_8aa123ec6b/xl_uc_15_en_8aa123ec6b.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_uc_15_en_8aa123ec6b/xs_uc_15_en_8aa123ec6b.png 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/lg_uc_15_en_8aa123ec6b/lg_uc_15_en_8aa123ec6b.webp 1920w, https://storage.googleapis.com/chatfuel-cms-staging/pic/md_uc_15_en_8aa123ec6b/md_uc_15_en_8aa123ec6b.webp 1280w, https://storage.googleapis.com/chatfuel-cms-staging/pic/sm_uc_15_en_8aa123ec6b/sm_uc_15_en_8aa123ec6b.webp 768w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xl_uc_15_en_8aa123ec6b/xl_uc_15_en_8aa123ec6b.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/xs_uc_15_en_8aa123ec6b/xs_uc_15_en_8aa123ec6b.webp 300w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_uc_15_en_8aa123ec6b/original_uc_15_en_8aa123ec6b.png 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/thumbnail_uc_15_en_8aa123ec6b/thumbnail_uc_15_en_8aa123ec6b.png 245w, https://storage.googleapis.com/chatfuel-cms-staging/pic/original_uc_15_en_8aa123ec6b/original_uc_15_en_8aa123ec6b.webp 1288w, https://storage.googleapis.com/chatfuel-cms-staging/pic/uc_15_en_8aa123ec6b/uc_15_en_8aa123ec6b.png 1288w">

Choose your ad and create a welcome message to send to leads after they click on it. Then add your business details to the AI block. Add conditions for lead qualification or disqualification and create a message for disqualified leads.

Also, specify your email to get notifications about all new qualified leads. Go to [Ads Manager](https://business.facebook.com/adsmanager/manage/) and create a Message template identical to the content in your **Instagram Ads** entry point.

That’s it! Now, Fuely AI is ready to qualify leads from ads.

Still have questions? Find more details on setting up automated lead qualification in our [**complete guide**](https://drive.google.com/file/d/1A06AX7ys4Mk6J1147vaafu8J206SPbMm/view?usp=sharing?utm_medium=trigger&utm_source=onboarding_article_15&utm_campaign=guide_15).

Or, if you're more of a visual learner, you can watch our video on automating Instagram ads.

<div data-youtube-video=""><iframe width="640" height="480" allowfullscreen="true" autoplay="false" disablekbcontrols="false" enableiframeapi="false" endtime="0" ivloadpolicy="0" loop="false" modestbranding="false" origin="" playlist="" src="https://www.youtube.com/embed/r2JmDs-OETM?si=nUgeCpWlyWX2CqNu" start="0"></iframe></div>

Learn how to automate lead qualification from Instagram ads with Fuely AI. Not all leads from Instagram ads will become customers.